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Blog on templates, themes, design, and usability for Medicine PowerPoint and presentation stuff.
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OK -- this has nothing to do with PowerPoint, but it is a great lesson on how you can explain medical terminology so well with proper animation and a good script! Head to the NPR site to see this amazing video that shows you how a virus spreads within the human body.
In this conversation, Guy talks about imagery using the human anatomy, and how 3D models can help.
Geetesh: Medical art often involves human anatomy to be depicted – yet it is difficult to source imagery of this sort. How do your 3D anatomy models help people in this regard?
Guy: The creation of medical diagrams is a fairly vast field in that there is such a wide variety of applications and also countless scenarios to be depicted. For this reason one often finds it difficult to source the exact image that one desires to portray a specific message. Pre-existing image libraries are limited, while the artistic style variations are frequently outdated for the contemporary media of today. This is where the use of 3D models come to the rescue. One is able save massive amounts of time by downloading a trusted "virtual anatomy puppet" that can be manipulated in order to create an infinite number of medical diagrams. Our human anatomy 3D models thus serve as a foundation for the designing of unique medical diagrams. Artists can choose to render these as they see fit. For example, they might end up looking like an x-ray, a generic diagram, flat color artwork or even photo realism. Models can also be used to create animated sequences, something that the limits of traditional medical imagery does not cater for.
At plasticboy.co.uk we spend around 50% of our production time researching various medical resources in order to ensure we only construct medically accurate human anatomy For this reason our models are used in many areas, such as educational material, TV documentaries, advertising, print artwork etc.
Geetesh: Are there any easy 3D app that users can work with to reposition and render your models if they don’t have a 3D background?
Guy: Our models are built using Autodesk Softimage, the same software that's implemented by many large Hollywood studios to create special effects for movies. This allows users to be extremely flexible with our product, offering them the ability to edit just about any aspect of the 3D models in our collection in order to suit their unique requirements. Unfortunately for this freedom does come at a cost and one therefore does require at least a basic knowledge of one of the more high-end 3D packages, such as 3ds Max, Softimage, Maya, Lightwave or similar.
Having said that, there are some very basic software programs available that do allow one to open 3D models, view them, by rotating, zooming in and ultimately exporting still images as JPEGs. One such program is called Deep Exploration by Right Hemisphere. While this software is very basic and will not allow for any editing of the 3D models in any way, it is user-friendly for beginners. This application is also a great tool for converting file formats.
Labels: 3d, anatomy, clip art, interview, medicine, visuals
The image of a human face can make a powerful impact. Attaching a patient's photo to his or her file makes radiologists feel "more connected" to the patient. The radiologists, in turn, provide "longer, more meticulous reports" for those patients, according to research presented at last December's annual conference of the Radiological Society of North America and recently reported in The New York Times.
Interestingly, at the same radiological conference the previous year, I helped a large medical equipment company create a presentation to introduce a breakthrough CT scan. While most presentations were data heavy, we chose to personalize the technology by introducing the audience to two fictional patients. We put a human face on the subjects by showing photographs of "David," a 62-year-old patient who walked into his doctor's office with chest discomfort, and "Susan," a 57-year-old who was taken to the emergency room after being found lying on her kitchen floor. Of course, these were hypothetical stories but they reflected scenarios in which the CT scan would be used. With each scenario, the presenters educated the audience about the technology and showed how, in each case, the new equipment could save lives by leading to a faster and more reliable diagnosis The presentation won an award by the Los Angeles chapter of the Public Relations Society of America.
The presentation worked for the same reason radiologists take more care with X-rays that are accompanied by the patient's photo. Emotions govern decision-making. In Emotionomics, Dan Hill writes, "Humans are extremely visual: We think largely in images, not words." Hill explains that 80% of what humans retain is visually based. "It's important to be rationally on-message. But it's even more imperative to be on-emotion. A company's message will only be successful if it attracts interest and emotionally appeals to the receiver." Consider the following tips on making your own presentations resonate with your audience.
Vadlo is a new search engine that's different in two ways:
Labels: medicine, powerpoint, vadlo
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